Jordan Matter is a world-renowned photographer and YouTuber famous for his incredible, on-the-fly photoshoots.
He shares his creative challenges and family adventures with more than 30 million subscribers on YouTube, over 6.2 million followers on TikTok, and on Instagram.
Let’s dive into his backstory, his journey to fame, personal life, and what makes him such a unique digital creator.
How old is Jordan Matter?
Jordan Matter is turning 59 in 2025, with his birthday falling on October 6th. That makes him a Libra, for all you astrology fans out there!
Where is Jordan Matter from?
Jordan Matter is a born-and-raised New Yorker, hailing from the Big Apple!
He grew up in a super creative family right in the city, with a photographer for a grandfather, a filmmaker for a dad, and a model for a mom.
Jordan Matter's family and personal life
Jordan is married to his college sweetheart, Lauren Boyer, who is a veterinarian. They have two kids, Salish and Hudson, who you’ve probably seen starring in his awesome videos!
Believe it or not, photography wasn't his first love; he actually tried out baseball and acting before finding his passion behind the camera.
Jordan Matter's journey as a creator
Jordan Matter’s secret sauce is mixing his incredible photography talent with fun, family-focused videos that everyone can enjoy.
- He didn't originally plan to be a photographer and was more interested in baseball and acting.
- His career kicked off by chance when he took headshots for a friend that were a huge hit.
- His “10-Minute Photo Challenge” series on YouTube helped him blow up online.
- He’s the author of New York Times bestselling books, including the famous Dancers Among Us.
- Today, he’s still creating viral content with his kids, Salish and Hudson, for millions of fans.
What kinds of followers does Jordan Matter have?
Jordan's audience is a mix of kids, teens, and young adults who love his high-energy videos. His content is super family-friendly, so you'll often find parents watching along with their children too.
His followers are huge fans of dance, photography, and fun social media challenges. They love keeping up with popular trends and seeing him collaborate with other big-name creators.
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